From a longlist of 57 campaigns, we zero in on 10 that raised the bar for advertising in their categories in 2021, while building the brand and driving home its message.
Brands that cut through: Instagram, Cult.fit, Fogg, Lenovo, Sebamed, Vivo, Swiggy, Vim, Winkies, McDonald’s, Vedantu
Brands that cut through: Hatsun, Kellogg’s, Mangalam, Gaana, MSP Steel, CRED, Punjab Police, Paytm, HealthifyMe, Tata Tea, Ford, IDFC Mutual Fund, Dropsplay
Brands that cut through: HP, Tanishq, Centre fresh, PaisaBazaar, PolicyBazaar, Battle Grounds Mobile, Olx Autos, Swiggy, Raymond, Campus, Godrej Properties, MFine
Brands that cut through: Vedantu, Cult.fit, Vivo, Skybags, Lay’s, Chaayos, Platinum Evara, Netflix, The Q, Swiggy One, Bajaj Allianz, Cleartrip
Brands that cut through: Spotify, Fogg, upGrad, Lido, Swiggy Instamart, Instagram, Kerovit